Japan Festival Chongqing
December 18 (Sat) – 19 (Sun), 2021 | Chongqing New Century Outlets, China
Japan Festival: Celebrating 50 Years of Japan-China Diplomatic Relations
As we approach the 50th anniversary of Japan-China diplomatic normalization in 2022, we proudly launch Japan Festival as a grassroots exchange platform to introduce Japanese culture and facilitate bilateral cultural exchange.
Key Objectives:
- Support Japanese expatriates in China
- Strengthen community ties through cultural programming
- Promote authentic Japanese traditions
2021-2022 Roadmap:
Launch City: Chongqing (December 2021)
Expansion Plans: Hainan, Nanjing, and Wuhan by end-2022
COVID-19 Adaptations:
Interactive hybrid format: Combining in-person events with live-streamed content from Japan
Safety-first model: Scalable for nationwide replication
Overview
Name: Japan Festival Chongqing (Chinese name: “日本嘉年华 重庆” / “Japan Carnival Chongqing”)
Dates: December 18 (Sat) and December 19 (Sun), 10:00–19:00 → Postponed from November 13–14
Venue: Shin Kong Place, 8F Event Hall ※ Free admission
Number of Booths: Approximately 25 booths + Nissan Dream Classroom (150㎡)
Expected Attendance: Around 40,000 visitors
Organizer: Japan Festival Chongqing Executive Committee
Supporting Organizations:
- Chongqing Municipal Culture and Tourism Development Commission
- Consulate-General of Japan in Chongqing
- Chongqing Western Returned Scholars Association (Japan Branch)
- Chongqing Japanese Business Club
- Japan External Trade Organization (JETRO) Chengdu Office
- Certified NPO Tokyo Japan-China Friendship Association Youth Committee
- General Incorporated Foundation Japan-Asia Cultural Exchange Organization
Cooperation:
- Public Interest Incorporated Foundation Tsubame-Sanjo Regional Industry Promotion Center
- Japan National Tourism Organization (JNTO) Shanghai Office
- Shimane Prefecture
- Hiroshima City
- Miyazaki Prefecture, Miyakonojo City
